The promotional image for global fashion brand EDUN. USP's of EDUN is positive trading relationship with Africa, and is supporting their cotton farmers through the recovery of 25 years of civil war in UGANDA specifically. This image reflects spring both as their 2012 spring/summer campaign, but the contemporary use of butterlies is an original use of symbolism. Butterflies represent beauty and new life, something the label itself is trying to encourage in UGANDA.
No comments:
Post a Comment